Virtual Try-On eCommerce Platform for Prescription Eyewear

Bringing the Optical Store Experience Online

Executive Summary

ChromeInfotech designed and developed a full-featured eCommerce web and mobile application for a specialty eyewear retailer transitioning from a purely brick-and-mortar setup to a digital-first sales model. Our team handled the entire project end to end, from UX design and platform architecture to payment integration and post-launch support.

The platform enables customers to browse eyewear by category, virtually try on frames using uploaded photos, submit prescription details, select lens options, and place orders with real-time shipping tracking. 

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We implemented custom cross-sell and upsell logic, integrated payment gateways, and built a robust admin panel for inventory and order management. The result was a scalable, performant online store that expanded the client’s reach well beyond their physical locations.

About the Client

The client is an established eyewear retailer based in the United States with a strong local customer base built over years of in-store service. They manufacture their own frames, giving them direct control over product quality, pricing, and supply chain. As consumer buying behaviour shifted online, the client recognized the need to offer the same quality experience digitally, particularly for prescription eyewear, which requires a more guided, information-rich purchase journey.

After evaluating several technology partners, they chose ChromeInfotech for our expertise in eCommerce development and our track record of delivering complex retail platforms with custom functionality.

Client Location

United States of America

Industry

E-Commerce

Technologies

  • Frontend: React, HTML5, CSS3, JavaScript, jQuery, AJAX, React Native
  • Backend: PHP, Magento, Swift, Kotlin
  • Database: MySQL
  • Cloud: AWS EC2, AWS S3, Apache Web Server
  • Others: MemCache (Caching Layer), PayPal API, Stripe, SMS/Email Notification Service, Slack, GitHub, Jira

Client Testimonials

Head of Engineering & HR, HR Services Company
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"This company provides exceptional service, showcasing expertise, adaptability, and a strong commitment to quality."
Owner, Brainpod Multimedia
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"They’ve been impressive at scaling up or down, which has been truly helpful over the years."
CEO, RANS ELECTROMECHANICAL EQUIPMENT TRADING LLC
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"Once we give them a job and time frame, they meet it, and the results are quite astonishing."
CEO, Financial Services Company
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"The project management is highly effective."
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